{"id":1477,"date":"2022-05-11T15:58:23","date_gmt":"2022-05-11T20:58:23","guid":{"rendered":"https:\/\/demo.enviosperros.com\/?p=1477"},"modified":"2022-05-30T13:46:56","modified_gmt":"2022-05-30T18:46:56","slug":"tipis-para-vender-mas-durante-el-hotsale-2022","status":"publish","type":"post","link":"https:\/\/blog.enviosperros.com\/2022\/05\/11\/tipis-para-vender-mas-durante-el-hotsale-2022\/","title":{"rendered":"3 tips para vender m\u00e1s durante el Hot Sale 2022"},"content":{"rendered":"\n<p>Se acerca el <strong><em>Hot Sale<\/em><\/strong>, la campa\u00f1a de ofertas en l\u00ednea m\u00e1s grande del pa\u00eds, y m\u00e1s vale que tu<em> e-commerce<\/em> est\u00e9 preparado. Antes de darte algunos tips para que tu marca lo aproveche al m\u00e1ximo, te vamos a platicar un poquito sobre su origen y c\u00f3mo puedes vender m\u00e1s durante el Hot Sale 2022.<\/p>\n\n\n\n<p>El Hot Sale es un evento virtual que se realiza desde el 2014 y fue creado por la <strong>Asociaci\u00f3n Mexicana de Venta Online<\/strong> (AMVO) con el fin de apoyar a los e-commerce en M\u00e9xico. En otras palabras, es como el <strong>Buen Fin<\/strong> pero s\u00f3lo para tiendas en l\u00ednea.<\/p>\n\n\n\n<p>Adem\u00e1s de ayudar a los usuarios a realizar compras m\u00e1s inteligentes y ahorrarse una lanita, el Hot Sale puede beneficiarte a ti como empresa de muchas formas, por ejemplo:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Para aumentar tu exposici\u00f3n en l\u00ednea.<\/li><li>Generar tr\u00e1fico a tu e-commerce.<\/li><li>Incrementar tu volumen de ventas.<\/li><li>Posicionar tu marca.<\/li><\/ul>\n\n\n\n<p>Grandes marcas y comercios aprovechan la ocasi\u00f3n para aumentar su flujo de ventas, pero esto no quiere decir que los micro, peque\u00f1os y medianos negocios no puedan participar. Al contrario, cuantas m\u00e1s marcas se sumen, es mejor para el comercio electr\u00f3nico.<\/p>\n\n\n\n<p>La edici\u00f3n de este a\u00f1o se llevar\u00e1 a cabo del <strong>23 al 31 de mayo del 2022<\/strong>, por lo que te conviene estar listo. Aqu\u00ed te dejamos algunas estrategias para sacarle provecho y empezar a preparar tu campa\u00f1a\u2026<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img  loading=\"lazy\"  decoding=\"async\"  width=\"1024\"  height=\"683\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"Mujer comprando durante el hot sale 2022\"  class=\"wp-image-1481 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 1024px) 100vw, 1024px\"  data-pk-src=\"https:\/\/demo.enviosperros.com\/wp-content\/uploads\/2022\/05\/pickawood-gf8e6XvG_3E-unsplash-1-1024x683.jpg\"  data-pk-srcset=\"https:\/\/blog.enviosperros.com\/wp-content\/uploads\/2022\/05\/pickawood-gf8e6XvG_3E-unsplash-1-1024x683.jpg 1024w, https:\/\/blog.enviosperros.com\/wp-content\/uploads\/2022\/05\/pickawood-gf8e6XvG_3E-unsplash-1-300x200.jpg 300w, https:\/\/blog.enviosperros.com\/wp-content\/uploads\/2022\/05\/pickawood-gf8e6XvG_3E-unsplash-1-768x512.jpg 768w, https:\/\/blog.enviosperros.com\/wp-content\/uploads\/2022\/05\/pickawood-gf8e6XvG_3E-unsplash-1-1536x1024.jpg 1536w, https:\/\/blog.enviosperros.com\/wp-content\/uploads\/2022\/05\/pickawood-gf8e6XvG_3E-unsplash-1-2048x1365.jpg 2048w, https:\/\/blog.enviosperros.com\/wp-content\/uploads\/2022\/05\/pickawood-gf8e6XvG_3E-unsplash-1-scaled.jpg 2560w\" ><figcaption>As\u00ed se ver\u00e1n tus clientes cuando encuentren tus promociones.<\/figcaption><\/figure><\/div>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de contenidos<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.enviosperros.com\/2022\/05\/11\/tipis-para-vender-mas-durante-el-hotsale-2022\/#Promociones_de_toda_la_vida_%F0%9F%99%8C%F0%9F%8F%BC\" title=\"Promociones de toda la vida \ud83d\ude4c\ud83c\udffc\">Promociones de toda la vida \ud83d\ude4c\ud83c\udffc<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.enviosperros.com\/2022\/05\/11\/tipis-para-vender-mas-durante-el-hotsale-2022\/#Ofrece_envios_gratis_para_vender_mas_%F0%9F%93%A6\" title=\"Ofrece env\u00edos gratis para vender m\u00e1s \ud83d\udce6\">Ofrece env\u00edos gratis para vender m\u00e1s \ud83d\udce6<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.enviosperros.com\/2022\/05\/11\/tipis-para-vender-mas-durante-el-hotsale-2022\/#%C2%A1Comienza_a_anunciarte_desde_hoy_%F0%9F%93%B2\" title=\"\u00a1Comienza a anunciarte desde hoy! \ud83d\udcf2\">\u00a1Comienza a anunciarte desde hoy! \ud83d\udcf2<\/a><\/li><\/ul><\/nav><\/div>\n<h2 id=\"promociones-de-toda-la-vida-%f0%9f%99%8c%f0%9f%8f%bc\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Promociones_de_toda_la_vida_%F0%9F%99%8C%F0%9F%8F%BC\"><\/span><strong>Promociones de toda la vida<\/strong> \ud83d\ude4c\ud83c\udffc<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Pues s\u00ed, la idea es hacer que a los clientes les convenga comprar contigo en estas fechas, para eso es pr\u00e1cticamente de ley meter al menos una promoci\u00f3n en tu oferta de productos, ya sea un<strong> 2&#215;1<\/strong>, c\u00f3digos de descuento de <strong>hasta el 50%<\/strong>, un <strong>producto extra de regalo<\/strong> o incluso un <strong>descuento en la pr\u00f3xima compra<\/strong>.<\/p>\n\n\n\n<p>Claro, depender\u00e1 de cu\u00e1nto te deje de utilidad aplicar las promociones, pero recuerda, cuanto m\u00e1s tentadora sea la oferta\u2026 \u00a1M\u00e1s probabilidades tendr\u00e1s de vender!<\/p>\n\n\n\n<h2 id=\"ofrece-envios-gratis-para-vender-mas-%f0%9f%93%a6\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ofrece_envios_gratis_para_vender_mas_%F0%9F%93%A6\"><\/span><strong>Ofrece env\u00edos gratis<\/strong> para vender m\u00e1s \ud83d\udce6<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u00bfCu\u00e1ntas veces no te ha pasado como cliente que est\u00e1s a punto de pasar a pagar tu carrito y al ver el precio del env\u00edo te detienes a pensarlo mejor? Ofrecer env\u00edos gratis es un gancho realmente efectivo para concretar las ventas y, sumado a otras promociones, es una combinaci\u00f3n letal. Eso s\u00ed, hay que saber c\u00f3mo conseguir env\u00edos baratos&#8230;<\/p>\n\n\n\n<p>En <strong>Env\u00edosperros <\/strong>ponemos a tu disposici\u00f3n nuestra plataforma y las gu\u00edas de paqueter\u00eda m\u00e1s baratas en el mercado \u2014desde $89.00 mxn\u2014 para que hagas llegar tus productos a tus clientes en cualquier parte de M\u00e9xico, sin que repercuta en las finanzas de tu negocio.<\/p>\n\n\n\n<h2 id=\"comienza-a-anunciarte-desde-hoy-%f0%9f%93%b2\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%C2%A1Comienza_a_anunciarte_desde_hoy_%F0%9F%93%B2\"><\/span><strong>\u00a1Comienza a anunciarte desde hoy!<\/strong> \ud83d\udcf2<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>No te esperes a la \u00faltima hora para dar a conocer tus promociones ya que los clientes planean con varios d\u00edas de anticipaci\u00f3n las compras que van a llevar a cabo.&nbsp;<\/p>\n\n\n\n<p>Empieza a bombardear a tus seguidores con tu campa\u00f1a publicitaria del Hot Sale donde anuncies las promociones que vas a ofrecer (ya sea con publicaciones en redes sociales, historias, campa\u00f1as de <em>mailing<\/em>, mensajes de <strong>Whatsapp<\/strong>, etc.). Cuanto m\u00e1s te adelantes y repitas el mensaje, hay m\u00e1s probabilidades de que te consideren para comprar.<\/p>\n\n\n\n<p>No te olvides de dejar claros los productos en promoci\u00f3n, as\u00ed como los t\u00e9rminos y condiciones para hacerlas efectivas.<\/p>\n\n\n\n<p>En resumen, para vender m\u00e1s durante el Hot Sale 2022 tiene sus beneficios pero requiere que pongas de tu parte para darle a los clientes la posibilidad de realizar compras inteligentes haciendo lo siguiente:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Promoviendo buenos descuentos.<\/li><li>Ofreciendo env\u00edos gratis.<\/li><li>Anunci\u00e1ndote con anticipaci\u00f3n.<\/li><\/ul>\n\n\n\n<p>\u00a1Te invitamos a que pruebes nuestra <a href=\"http:\/\/www.enviosperros.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">plataforma<\/a> para ayudarte a crecer tu negocio, haciendo env\u00edos a toda la Rep\u00fablica Mexicana y sac\u00e1ndole el mayor provecho a esta temporada de ofertas!<\/p>\n","protected":false},"excerpt":{"rendered":"Se acerca el Hot Sale, la campa\u00f1a de ofertas en l\u00ednea m\u00e1s grande del pa\u00eds, y m\u00e1s vale&hellip;\n","protected":false},"author":3,"featured_media":1485,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"csco_singular_sidebar":"","csco_page_header_type":"","csco_appearance_masonry":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[96,97],"tags":[102,115,101,129,109],"class_list":{"0":"post-1477","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-consejos","8":"category-ecommerce","9":"tag-ecommerce","10":"tag-emprendedor","11":"tag-emprendimiento","12":"tag-hot-sale","13":"tag-tips","14":"cs-entry","15":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 tips para vender m\u00e1s durante el Hot Sale 2022 - Blog de Env\u00edosperros<\/title>\n<meta name=\"description\" content=\"Te damos 3 consejos para vender m\u00e1s en el Hot Sale 2022 y hagas crecer tu negocio con Env\u00edosperros. 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